Elijah Ferrian gets reunited with American sweet treats at this new dessert-focussed cafe on Le Thanh Ton. Photos by Vinh Dao.
Hold on to your stomachs, Saigon, we’re about to get full after dinner thanks to the second cafe location in the world of the Sweet Street brand.
The only other location is located at their company headquarters in Reading, Pennsylvania, USA.
Tristan Ngo, owner of Skewers and The Elbow Room, opened Sweet Street at the end of November. The concept is all about fresh, delectable desserts, but the differentiating factor is every single slice of cake and brownie bar is made in the US.
“Vietnamese have never seen anything like this, and it’s going to be so consistently good,” Ngo says. “[Sweet Street] uses the best products that are GMO free, cage free eggs, everything is fresh from local farms and straight out of Pennsylvania. I actually went there and picked out fresh ingredients myself. I ran their cafe for a few days. They flash freeze everything, ship it in a cold chain transportation system, and by the time you take a bite it tastes like it was just made.”
This is not hyperbole, folks. These desserts are terrifyingly good. We could not stop eating long after we knew we should have.
Let me just dangle a series of textual carrots in front of your face: bourbon street pecan pie made with real Kentucky bourbon whiskey (VND125,000), god-tier New York cheesecake (VND120,000) delectably silky, rich and savoury, and a German chocolate cake (VND120,000) layered with golden coconut-pecan filling and milk chocolate icing.
The towering six-layer carrot cake (VND140,000) is huge, and will remake you rethink your memories of pedestrian versions of this oft-overlooked dessert item.
The selection is outstanding, and they will be rotating the variety of cakes, pies, cookies, and bars every month.
“I went to Chicago to meet Sweet Street, after a short stint of carrying their products in my other restaurant. I tasted every single dessert producer at the NRA (National Restaurant Association event), and they were hands-down the best,” says Ngo. “We all know Vietnamese, and Asia in general, loves sweets. If Dunkin Donuts can survive here, this is a whole other level.”
Sweet Street entered the Vietnamese market years back, but had to pull out due to nobody really understanding the product they were offering.
Enter Tristan Ngo.
He likes the desserts so much, and sees a definite demand for perfectly moist American-style desserts, so he opened his own location.
“We want people to come and have a meal: breakfast, lunch or dinner,” Ngo says. “We’ll have a small menu of savoury items, but ideally we want people to maybe come in from having say a nice dinner at the Park Hyatt, and come here to have a port wine and some fine dessert. It’s a proper dining space. It’s the first of it’s kind. A full-service and delivery dessert cafe.”
They serve specialty coffee curated by none other than Vichai Saetia, owner of Scoozi coffee, and will be providing various wine options, including some fine ports, for those that would love to wind down at the end of the night.